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PenFactory, a trusted and leading provider of promotional products, including an extensive range of pens, serves as a valuable resource for organizations looking to make a lasting impression on their customers. Their state-of-the-art technology allows for the creation of dynamic, eye-catching products, helping churches, schools, and businesses turn heads and attract new clients. From elegant metal pens to simple ballpoints, PenFactory's vast selection of personalized pens caters to a variety of needs and preferences, all offered at competitive prices. Furthermore, they offer a range of unique, customizable accessories that give organizations a competitive edge.
PenFactory, a leading source of promotional products including pens, underwent a comprehensive makeover led by our team. Our project encompassed brand redesign, website overhaul, content creation, SEO improvement, social media management, and more to enhance their online presence.
PenFactory reached out to us in hopes of modernizing their brand, particularly in the digital space. In addition to new branding, they needed support ensuring the updated look and feel was effectively translated to their website, social channels, digital marketing content, and other messaging.
Our team initiated a comprehensive project to revamp PenFactory's digital presence. The project began with a brand redesign, creating a brand guide to set the tone. We proceeded to design a new website using Figma that reflected the new branding. The enhancements continued with the development of a blog subdomain, article writing to improve organic SEO ranking, and assistance with on-site and off-site technical SEO work. We also took charge of social media management across platforms like Facebook, Instagram, LinkedIn, and Pinterest. Our contribution extended to video content creation, press release writing and publication, and support for product photography and videography needs.
The collaboration between our team and PenFactory exemplifies their dedication to providing quality promotional products. With a refreshed brand and enhanced digital presence, PenFactory is better equipped to cater to the needs of churches, schools, businesses, and more. Their broad selection of personalized pens and customizable accessories, coupled with our digital support, enables organizations to stand out in their respective markets and leave a lasting impression on their customers.
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Webflow
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Webflow
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Webflow
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